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1 breakdown · Strategy · Integrated Campaign

Grand Prix · Cannes 2025

Indian Railways·Transport / Public Services / Railways / Public Transport·FCB India

Lucky Yatra

FCB India turned Mumbai's suburban train tickets into lottery entries — and won India's only Grand Prix at Cannes 2025.

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Case files

Integrated Campaign

Showing breakdowns · Medium: Integrated Campaign

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Active filtersCategoryStrategyRemove Category filter MediumIntegrated CampaignRemove Medium filter Clear all

1 breakdown · Strategy · Integrated Campaign

Grand Prix · Cannes 2025

Indian Railways·Transport / Public Services / Railways / Public Transport·FCB India

Lucky Yatra

FCB India turned Mumbai's suburban train tickets into lottery entries — and won India's only Grand Prix at Cannes 2025.