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Ink of Democracy

Gold · Cannes 2025

The Times of India·Media & Publishing / Newspaper / News Media·Havas Creative India

Ink of Democracy

2.28 million newspaper pages printed in purple electoral ink — a protest against voter apathy that won India's first Gold at Cannes 2025.

Diagnosing, dissecting and operating on the most celebrated advertising campaigns of all time — and teaching the principles behind them.

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